Privacy Policy for Aurora Cycles
At Aurora Cycles, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our online platform, engage with our services, or communicate with us. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access our services.
Information We Collect
We collect various types of information from and about you, including:
- Personal Identifiers: Names, postal addresses, email addresses, phone numbers, passport details, visa information, dates of birth, and other similar identifiers necessary for travel bookings.
- Financial Information: Payment card details (though we typically process payments via secure third-party providers), billing address, and other payment-related information for booking travel arrangements.
- Travel Preferences and Sensitive Data: Dietary requirements, medical conditions relevant to travel, accessibility needs, frequent flyer numbers, seat preferences, accommodation preferences, and other special requests to tailor bespoke travel experiences. This sensitive data is collected only with your explicit consent and used solely for the purpose of fulfilling your travel requirements.
- Usage Data: Information about how you access and use our online platform, including your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.
- Communication Data: Records of our correspondence and interactions with you, including inquiries, feedback, and tour reviews.
How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Manage Services: To process your travel bookings, arrange flights, accommodation, cruises, bespoke itineraries, group tours, and adventure packages, and to issue travel insurance.
- To Communicate With You: To send booking confirmations, updates, travel documents, and to respond to your inquiries and requests.
- To Personalize Your Experience: To tailor our services and recommendations based on your preferences and previous travel.
- For Internal Operations: For internal record keeping, customer support, and to improve our services and online platform.
- For Marketing Purposes: With your consent, to send you promotional materials, newsletters, and offers about our services that may be of interest to you. You can opt-out at any time.
- To Comply with Legal Obligations: To fulfill our legal and regulatory requirements, including security, customs, and immigration purposes.
Disclosure of Your Information
We may share your information with third parties in the following circumstances:
- Travel Suppliers: With airlines, hotels, cruise lines, tour operators, car rental companies, and other service providers to fulfill your travel arrangements.
- Third-Party Service Providers: With vendors, consultants, and other service providers who perform services for us or on our behalf, such as payment processing, data analysis, email delivery, hosting services, and customer service.
- For Legal Reasons: When required by law, court order, or governmental regulation, or if we believe such action is necessary to comply with legal processes, protect our rights or property, or ensure the safety of our users or the public.
- Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
Data Security
We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please be aware that despite our efforts, no security measures are impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
Your Data Protection Rights
Depending on your location and applicable law, you may have the following rights regarding your personal information:
- Right to Access: You have the right to request copies of your personal data.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
To exercise any of these rights, please contact us using the details provided below. We will respond to your request within the timeframes required by applicable law.
Cookies and Tracking Technologies
Our online platform may use cookies and similar tracking technologies to enhance your browsing experience, analyze site usage, and support our marketing efforts. You can manage your cookie preferences through your browser settings.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes.
Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Aurora Cycles
1872 Robson Street, Suite 300, Vancouver, British Columbia, V6G 1E1, Canada